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MM.LaFleur
BACKWARDS AND IN HEELS
Who Are We
MM.LaFleur wanted to introduce it's first ever shoe collection with a bang. Produced in the heart of New York City, the video campaign features a woman breaking into dance on her way to work in MM shoes.
DIRECTOR | Pierce Jackson
CREATIVE | Callie Kant
DoP | Joey Dwyer
HAIR AND MAKE UP | Keiko Hamaguchi
SET DESIGN | Erin Welsh
EDITING | PS260
SOUND DESIGN | OT BIRDS
COLOR | The Mill
PRODUCTION | Rina Gluckman
We had the pleasure of shooting in both Italy and New York City to tell the 'making of' story behind the MM.LaFleur shoe.
ART DIRECTOR | Lauren Rogala
DoP | Daniel Contaldo
EDITING | Sophia Lou
SOUND DESIGN | OT BIRDS
PRODUCTION | Rina Gluckman
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